Our weekly pricing newsletter delivers actionable insights to improve your pricing. Stay ahead with expert analysis, pricing trends, and practical pricing tips to maximize profitability and grow your pricing competence to make data-driven pricing decisions. Ready to take more decisive actions on pricing? Subscribe now!
Rethink your pricing. Rethink your positioning
This weekend, I have been reading April Dunford’s book Obviously Awesome - How to Nail Product Positioning so Customers Get it, Buy it, Love it. While the book primarily focuses on product positioning, it also touches on pricing. Pricing should alig...
Our weekly pricing newsletter delivers actionable insights to improve your pricing. Stay ahead with expert analysis, pricing trends, and practical pricing tips to maximize profitability and grow your pricing competence to make data-driven pricing decisions. Ready to take more decisive actions on pricing? Subscribe now!
